Ready To Talk Branding, Design, & Packaging?

Welcome! If you’re here, you’ve likely been working with Birdway CPG on your brand’s foundation—and you’re now getting close to that exciting moment when your product needs to look as good as it works.

I’m Jillian, founder of Elbongurk. I help early-stage CPG brands make thoughtful, beautiful packaging decisions that align with your product’s strategy, budget, and go-to-market plan. Whether you’re heading into retail shelves, launching DTC, or preparing for investor conversations, your packaging matters—and we’ll make sure it does its job.

How We Work

→ Step 1: The Brand Plan – $1,500

A focused strategic phase where we define your packaging goals, map your messaging hierarchy, and clarify your product format strategy. You'll receive a short written strategy doc and a custom proposal for next steps.

→ Step 2: The Brand Out – Starting at $10K

This is where we execute: packaging design, print coordination, and optional custom illustration. You’ll receive production-ready files aligned with your timeline and launch strategy—delivered with speed and clarity.

We offer three thoughtfully designed Brand Outs to meet you where you are and help you soar. Your Brand Plan will include a recommendation for the ideal Brand Out and the specific scope of work.

• Lean & Focused - For early-stage brands testing the market. ($10-15K)
• Strategic & Scalable - For brands ready for full-scale execution. ($18K-$25K)
• Full-System Branding - For multi-SKU brands needing a complete ecosystem.($30K-$50K+)

Each package is designed to deliver a fully realized brand solution, not just a design.

Why Birdway Clients Are a Great Fit

You’ve already done the hard thinking—which means we don’t need to backtrack. My process builds directly on the strategic foundation you created with Birdway, so we can move fast and make smart packaging decisions without second-guessing.

Every founder’s journey is a little different, but having a clear direction makes all the difference. My job is to take your momentum and translate it into packaging that speaks to your customer—and gets you shelf-ready with confidence.

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You’re likely already here:

✅ Strategic insights in hand

✅ Target Audience Locked In

✅ Compliance Prepared