Our process
A Strategic & Streamlined Approach
At Elbongurk Design, we build cohesive, strategic brand systems for premium CPG and beverage brands. Our process ensures every brand is thoughtfully developed, seamlessly executed, and positioned for success.
Being my first time doing anything like this Jillian took the time to answer all of my questions and explain processes. It was such a pleasure working with Elbongurk, I will use them for all of my future design projects.
Behind great design is even better thinking. Let's go deep, discuss your company, market, and goals so we can build an action plan for your brand. We price our services on a flat-rate basis, so you’ll always know exactly what you’re getting, how much it will cost, and when it will be delivered.
step 01
Fit Call– Let's Talk About Your Brand
Every project starts with a conversation. This no-obligation 30-minute call is a chance to:
- Get a clear understanding of your brand’s current challenges and future goals
- Explore what kind of branding and packaging support makes the most sense for you
- Determine whether my process aligns with what you need
By the end of the call, you’ll have clarity on whether this is the right approach for your brand and what the next steps could look like.
step 02
Brand Plan– The Critical Step Most Brands Skip
Investment: $2,500 (Credited Toward Brand Out)
Most branding fails because companies jump straight to design without a strategic foundation. The Brand Plan ensures that doesn’t happen. This is a deep dive into your brand, its positioning, and its path forward.
What’s Included in the Brand Plan
- Business & Market Insights – Analyzing your competitive landscape and brand opportunities
- Brand Positioning & Messaging – Defining what makes you different and how to communicate that
- Brand Architecture & Product Strategy – Clarifying how your brand and product line fit together for long-term success
At the end of this process, you’ll have a clear strategic foundation and an execution proposal tailored to your brand.
step 03
Brand Out – Design Execution, Done Right
We offer three thoughtfully designed Brand Outs to meet you where you are and help you soar. Your Brand Plan will include a recommendation for the ideal Brand Out and the specific scope of work.
- Lean & Focused - For early-stage brands testing the market. ($10K)
- Strategic & Scalable - For brands ready for full-scale execution. ($18K-$25K)
- Full-System Branding - For multi-SKU brands needing a complete ecosystem.($30K-$50K+)
Each package is designed to deliver a fully realized brand solution, not just a design.
[Explore Brand Out Packages →]
Why Work With Me?
I don’t just design—I build brands that are ready to succeed. My approach is fast, strategic, and results-driven, cutting out the fluff and wasted time of traditional design agencies.
How My Process is Different
- Every project starts with a Brand Plan—so there’s no guessing
- We scope execution based on complexity—so you only pay for what you need
- We collaborate in real-time to refine and finalize efficiently
- You walk away with a complete, print-ready brand—ready to launch (unless you’re in the Lean & Focused phase, which is just concept-level)
Are you ready?
Our process begins with a free no obligation fit call, followed by an in-depth interview to uncover your unique voice and understand your business—where you've been, where you are, and where you're headed.